Expand accounts with upsells and add-ons

Some of your best revenue comes from accounts you already have. Growing them means adding seats, selling add-ons, or moving a customer up a tier, ideally as a smooth motion rather than a custom project each time.

Common approaches

Teams often handle expansion as a series of one-off changes: editing a subscription directly in Stripe, manually bumping a seat count, or adding a line item when a customer asks. For a handful of accounts this is perfectly workable, usually a quick task for sales or support.

Handled by hand, though, expansion neither scales nor compounds. There’s no consistent place for customers to add what they want themselves, changes made straight in billing can fall out of sync with the access your product actually grants, and every add-on or seat upgrade needs its own manual provisioning. The motion that should be your easiest revenue ends up gated on someone remembering to make the same change in two systems.

How Schematic fits in

Model add-ons and seat-based entitlements in your catalog once, then let customers add them through the customer portal or have your team assign them to a company directly. Add-ons and seat counts map to Stripe products, so an expansion updates billing and entitlements together and the new access takes effect immediately. Pay-in-advance pricing lets customers buy seats or capacity in defined chunks as they grow.

Learn more